So You Want to Become a Better Writer?

Lesson 10 | Tom Brady & the Force of Focus

In my first post in the series, I recommended auditing the Coursera program, Good with Words: Writing and Editing Professional Certificate. I’m starting with Course 1, Writing and Editing: Word Choice and Word Order.

I came across a clever use of Professor Barry’s Force of Focus recently on Twitter:

The tweet, while funny, reminded me of the power of the force of focus when writing persuasively. Professor Barry illustrates the concept with a story about the 1968 Harvard vs. Yale football game:

Outside of sports, Lesson 8 covers an example of the force of focus through a legal brief that changes the focus from the patient to the doctor for a malpractice suit:

So You Want to Become a Better Writer?

Originally published at https://nothing.beehiiv.com.